About ayat

Ayat is Afghanistan’s first modest clothing brand providing empowering clothing for work and social. Ayat combines modesty with comfort and style. Ayat provides various designs and colors of beautiful clothing for an affordable price for women and girls made by talented Afghan women. Now you can be stylish, comfortable and modest at the same time. Ayat was found in 2020 and operates in Kabul, Afghanistan and Bishkek, Kyrgyzstan to provide exceptional modest fashion at an affordable price for the region’s women and girls.

why ayat

Ayat means ‘sign’ in Arabic. We believe there is a sign of God’s wisdom in dressing modestly.
When you wear Ayat modest clothes, you will feel like a queen: elegant, modest, and comfortable. We make sure to give this dignified feel to every customer, as customer satisfaction is of high importance to us.

our mission

To provide fashionable and high-quality modest clothing at fair prices to the women in Afghanistan and the region while providing economic empowerment to the talented Afghan women who make these clothes.

our vision

To be the best modest fashion brand for women in Afghanistan and the region and to see more Afghan women in the workforce contributing further to the development of our local economies.